By Kendall Silva

Social media marketing, when done correctly and consistently, WILL bring you customers, clients, business partners, and of course, money.  See these examples I found from people in our community who are using the power of giving value through leaving great comments to position themselves for great success.   When you look at these, ask yourself if you are using these skills in your own comments and how you can bring more value to your community.   Doing this will help you attract clients and grow your business.

Mike Wilson/ Lisa Trost – Here are two examples in a row of comments that follow the formula of value perfectly.  They both took the underlying message of my article, that one thing leads to another, and verbalized it.   This is the value that they found in the article, and were able to bring it to light so that if someone new reads their comment, they will get even more out of the entire message.

Notice how they:

…communicate relevance by relating their comments directly to the article.

…show themselves by giving an example of how one thing has led to the next step in their own businesses.

…give value by sharing information and inspiring action.  Lisa tells about the businesses she has aligned herself with, and then how coaching has helped her, and even promotes Mike Wilson by calling him a ‘super coach’.  Mike Wilson encourages people to be active in many areas so that they, too, can experience the chain of events for themselves.

…ask for nothing in return.  Neither of them asked for anything that would directly benefit themselves.  Instead, they offered value for the sake of value.

These types of comments cause people to want to know more about them and see what other knowledge they may have to offer.  Great job Mike and Lisa!!!

Cindy Murphy –I have noticed Cindy’s valuable comments for a while now, and each time she posts, I find myself clicking on her name and visiting her fan page.  If you have a chance to go to Cindy’s Fan Page, http://www.facebook.com/bloominfanpage , you will find a LOT of consistent value, including Cool Tools, her new free series of posts on her fan page that introduce various tools that can be helpful for networking/promoting/etc.   Those who visit her page are already thanking her and letting her know that they learn a lot through these kinds of posts.

Cindy has daily and monthly themes, such as May Makeover Projects, Wednesday Wishes, etc.  She spends a lot of her time not only promoting herself and the tools she has discovered, but also other promoting others who have something valuable to offer.  This is a truly selfless and giving page, but I never would have seen it if she wasn’t out there giving value to the community every day.  Thank you for your strong online presence, Cindy!

Billy Alley – In my last article that featured comments from our community, I showed an example of someone who left a comment that was directly asking for help.  Billy wanted to know the difference between an intention and a goal.  Mike Klingler gave him an answer, and here you can see Billy’s reply to that.

Do you see how grateful he is for all of this knowledge and value?  He is seeking it out.  Billy is not the only one out there who is this excited and driven to learn more.  Find Billy, find his posts (I have seen him mostly on Mike Klinger’s Fan Page), and talk to him. Cindy Murphy has also made some contact with Billy.  I saw an exchange between the two of them on her fan page as well.  Billy is someone who will truly appreciate your connection, get value from your information, and use it to take action.

What kind of value can YOU offer?  Come to the Coaching Cognition Facebook Page and use this as a place for you to begin to give and find value!

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Cindy Schulson

Coaches are working hard to get the message out there about how people can truly benefit from coaching services, despite the media’s clouding of the definition of a coach.  Not unlike the struggles of a network marketer, or any entrepreneur for that matter, a coach is faced with certain challenges.

These challenges include dealing with popular social perspective on the coaching profession, deciding how to best leverage their resources to get the coaching message into the marketplace, and delivering value consistently and effectively without asking for anything in return.

Isn’t it interesting that the challenges are so similar to those a network marketer must face as well?

Cindy Schulson made this very realization while she was deciding what direction in which she wanted to take her coaching practice after finishing the Coaching Cognition program as one of our pilot coaches.

Cindy discovered that building a coaching practice is not unlike building a network marketing business, and that both entrepreneurs can use the same skills and techniques to attract clients and become successful.  However, she also realized that coaches might have a hard time translating these skills from the network marketing world into the coaching profession.  Cindy uncovered a need and is now offering a solution, beginning with niche coaching.  She talks more about this in her INTERVIEW with Kendall Silva.

Cindy is now building her business through Coaching Cognition and has had a lot of success due to her incredible ability to stay connected within social networks and provide value to her potential clients.

By interacting with her potential clients online and offering so much free value, she has positioned herself as an expert in the field of niche coaching.  Whether you are a beginning coach or network marketer who is trying to build your business, you are encouraged to check out what Cindy Schulson is doing, and follow suit.  She is definitely on the road to success!

Cindy truly knows the meaning of providing value, and she does this through her informative posts and interactions.  She even offers a free e-book called “Ten Steps to Finding & Attracting Your Ideal Niche” that is even more value-packed!

Not only is she a shining example of someone who enjoys what she does, but she also loves sharing what she learns with others.  She does her homework by researching the topics that may help others, finding a way to relate the information to the needs of her community, and then telling them all about it!

Her passion shows through when you hear her talk about coaching, and she is an utter delight.  After recording her INTERVIEW, I couldn’t help but have warm feelings toward her.  She is a very genuine person who loves what she does, who she works with, and who she works for… her clients!!!

So check in with Cindy Schulson frequently, and you just might find some value that relates to your life or business.  And if you would like to talk more with Cindy about your own business ventures, schedule a free 15-minute Introductory Session with her and find out if Cindy Schulson may be the right coach for YOU.

CLICK HERE to listen to my interview with Cindy Schulson.

To stay plugged in to the community and keep in touch with people like Cindy Schulson, visit the Coaching Cognition Facebook page for some inspiring discussions and value offered by others like Cindy within the community.

To learn more about media portrayal of coaching and what celebrities are getting involved in coaching, visit the article by Kendall Silva, Are Life Coaches the New TEACUP CHIHUAHUAS?: Pop culture connections and why you can find success in coaching.

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Mike Klingler here.

As most of you already know, I’ve been studying social media marketing for over 2 years with tremendous success.

And I’ve committed much of my time to teaching what I’ve learned.

Now, the next chapter!!!

Over the last several months I’ve found some new ways to leverage what I like to call “The Power 5″ social media locations to accomplish even more with less time.  It’s exciting stuff.

To show and tell, in the style of teaching I love to do, I’ll be doing what I teach at my business Fan Page at Facebook, which is one of these Power 5 locations (this is different from the personal Face book page where you probably follow me at now).

I’ll be showing you how to use the Facebook business pages to duplicate what I’ve learned with less time.

Follow what I’m doing at Facebook business pages so you can stay connected to this next phase of my teaching cirriculum.  What I do here will connect with my next version of training at Renegade Professional.

Click to become a fan and follow the process over next few months.

By the way, if you’d like to be able to talk with me, now you can.  Ask me your question at the Discussions Area once becoming a fan.

Partners in success,

Mike Klingler

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